Midnight Oil is a café committed to inspiring the enthusiastic literary community within, and around,
Grand Rapids, Michigan. With live reading events, flavors inspired by our favorite stories, and walls
filled with books, this café provoke a shared space of passion and creative thinking.
Grand Rapids, Michigan. With live reading events, flavors inspired by our favorite stories, and walls
filled with books, this café provoke a shared space of passion and creative thinking.
West Michigan AAF — Best of Show
West Michigan AAF — Gold Addy
Cross-Platform: Integrated Brand Identity Campaign
Elements of Advertising: Visual: Logo Design
Cross-Platform: Integrated Brand Identity Campaign
Elements of Advertising: Visual: Logo Design
West Michigan AAF — Silver Addy
Sales & Marketing: Sales Promotion: Packaging
Sales & Marketing: Sales Promotion: Packaging
The Victorian design elements in Midnight Oil's identity is inspired by the decorative book covers used for classic stories.
